I don’t particularly like the image (it comes out rather flat) but the idea is very smart!
This is EPIC!!! A lot of the other NZ anti-drunk-driving commercials are quite shock-inducing, but this one seems to hit the nail on the head in terms connecting with our generation.
And come on… you just can’t beat that accent, can ya, mate?
Pretty schweet, New Zealand, preeetty schweet.
" ‘Legend’ - Anti drink-driving advertising campaign from NZTA featuring ‘ghost chips’.
For all that are wondering:
- The music was created by Franklin Road Studios especially for this video clip
- The actor is Darcey-Ray Flavell
- Directed by Steve Ayson from The Sweet Shop”