Ha, this is the greatest ad! Yes, it’s going off of simple sex appeal, but the commercial is so self-aware and unabashed about this pandering to sex appeal that it is hilarious. I am looking up that app right now.

It’s funny that the below poster (a guy) was reminded of the Sexy CPR commercials when he saw this; I was immediately thinking of Isaiah Mustafa talking ever-so-wonderfully to us ladies via his Old Spice commercial.

tj-arch:

You’re welcome, ladies.

I keep seeing Rethink pop-up everywhere. They’ve been doing some great creative over the past year.

This isn’t brilliant, but it’s kinda funny and it’s probably going to be effective. It reminds of a Cannes-winning campaign that I’ll post immediately after this (you’re welcome, boys).

Agency: Rethink, Canada | Source: Ads of the World

Hmmm… Although I admit I laughed when I first saw this, I’m not quite sure if I like it. The people who actually use the personal ad section might feel slighted. Ah well, funny for the rest of the readers :)

phibious:

Heinz: Garlic Sauce Personal Ad

Description creativecriminals

This print advertisement was placed in a Dutch newspaper in the personal Ad section. No need to tell you that Garlic Sauce gives you a smelly breath. Tagline that goes along: “Extra strong garlic sauce”.

Amazing pro-gay marriage ad from Australia.

“The more mankind evolves, the closer it gets its extinction. 2011 - year of rainforest protection.”

Advertising Agency: Staff, Rio de Janeiro, Brazil
Creative Director: Paulo Castro
Head of Art: Bernardo Machado
Art Directors: Felipe Menezes, Henrique Parada
Copywriter: Maicon Silveira
Illustrator: Otávio Rios
Published: November 2011

Ok, I’ll fully admit that I tear up as soon as I hear Sarah McLachlan’s “Angel” began to play on Humane Society commercials, so this definitely pulls on my heartstrings. I think it can be effective to put such a long message into a small-font-size copy, because people who care enough about a lost dog to read its description would also probably care enough to read about a story like this. So, while I don’t think it is the most effective ad I’ve ever come across, it does make sense… and elicit emotion. 

Advertising Agency: kevin and carl, Roseville, CA USA
Creative Directors: Kevin Miles, Carl Koestner
Art Director: Carl Koestner
Copywriter: Kevin Miles
Photographers: Alexandria Koestner, Shelli Koestner, Rebecca Eaves
Retouchers: Matt Corkhill, David Walker
Published: November 2011

This is an anti-smoking campaign reportedly by ReClark Gable.

Deleongames even made an actual brickbreaker game inspired by that image, which you can play here.

Nice!

This is EPIC!!! A lot of the other NZ anti-drunk-driving commercials are quite shock-inducing, but this one seems to hit the nail on the head in terms connecting with our generation.

And come on… you just can’t beat that accent, can ya, mate?

Pretty schweet, New Zealand, preeetty schweet.

Via Youtube:

” ‘Legend’ - Anti drink-driving advertising campaign from NZTA featuring ‘ghost chips’.

For all that are wondering:
- The music was created by Franklin Road Studios especially for this video clip
- The actor is Darcey-Ray Flavell
- Directed by Steve Ayson from The Sweet Shop”

adcollector:

HYPERNAKED (UK)

consumerbehaviourself:

How to be a really good client.

Ermanno by Ermanno Scervino (FW 11)

client: ermanno scervino 
source: ermanno.ermannoscervino.it 
published: fall/winter 2011

Stefano Galuzzi - Photographer

Piergiorgio Del Moro - Casting Director

Charlotte Free - Model

Francisco Lachowski - Model

Very interesting that these two ads are similar in design, yet so far apart in age. The first is a vintage ad asking, “Does your advertising stand out?” by W S Crawford, Ltd., one of the most influential ad agencies of the early 20th century, and the other is a modern take by the American Association of Advertising Agencies and Advertisers asserting, “Advertising. It makes a difference.”

Pretty neat!

The vintage ad was found via ADMUSEUM.tumblr.com, and the credits for the AAAA ad can be found here on adsoftheworld.com .

Interesting. Wish I had more information on this!

Well, I suppose that is one way of introducing your European car to the American market…

but… huh?