Posts Tagged: adverteaseme


"Straight From the Source."


Advertising Agency: Chemistry, Dublin, Ireland
Creative Director: Mike Garner
Art Director: Nicole Sykes
Copywriter: Anne Fleming
Photographer: Matthew Thompson
Retoucher: Rainer Usselmann, Happy Finish
Published: March 2009




“Move” - STA Travel Australia. I just love this video so much, I don’t care if everyone’s already seen it :) (Source: Youtube)

Source: consumerbehaviourself


To find models that represented the elusive notion of beauty, the company [Bare Escentuals] held a blind casting call for women ages 20 to 60. Representatives from Bare Escentuals did not see the women who applied until they were selected for the campaign. Instead, they asked more than 270 women to complete a questionnaire about who they were and what they were like.

“My agent wouldn’t even tell me who the company was,” said Keri Shahidi, 42, one of the women chosen for the campaign, because the agent did not want the knowledge to affect her answers. The list was then whittled to 78 women, who were chosen based on their answers to the survey and brought in for interviews with casting agents. That list was reduced to 26 women, and after an a additional round of interviews, five women made the final cut.

Not seeing the women before they were chosen, Ms. Blodgett said, was a bit nerve-racking. “Do you know what a huge risk that is? What if all five of them were blonde, blue-eyed and 30?”

Xanthe Hohalek, a creative director at TBWA\Chiat\Day Los Angeles who worked on the campaign, said the company was looking for the women to embody qualities like inspiration, humility and humor. “We were looking for something that was much more personality-driven,” Ms. Hohalek said. The goal was to capture women who had compelling and interesting stories to tell.


- “Beauty Might Not Be Blind, but the Casting Call Was,” Tanzina Vega for the New York Times (via hamburglr)

(via hamburglr)

Source: The New York Times


Client: Dior (Miss Dior Cherie Perfume, F/W 2008)

Model: Maryna Linchuk

Agency: In-house, I believe


Very interesting artwork on the branding of competing companies!

Title: The Greatest Brandversations

Artist: Stefan Asafti


Via “Often not-stuttering people (accidentally) interrupt people who stutter, by finishing their sentences. This billboard tells them this isn’t necessary: most of the time just having a little patience is enough.”

Advertising Agency: Y&R Not Just Film, Amsterdam, The Netherlands

Creative Directors: Marq Strooy, Robin Zuiderveld

Art Director: Marq Strooy

Copywriter: Robin Zuiderveld

Published: September 2011


It’s so genius I’m jealous…


he Kaiser Chiefs worked with Wieden + Kennedy London, B-Unique and and Fiction Records (a division of Universal Music UK) to take digital album downloads into a new dimension.

Fans can create - and sell - their own bespoke versions of the new album, The Future Is Medieval, by picking 10 songs out of 20 and designing their own artwork before they download their album from the Kaiser Chiefs website. The process also gives them their own web page, banner ads for their blog, posters and social media tools to advertise their album. For every album they sell they get one Pound Sterling. And if they don’t want to create one, they can simply pick from versions that others have created.


Client: Lego

Agency: TBWA, Costa Rica

via marcelinkaaaaa:

Cute lego ad from TBWA, Costa Rica


How cute!

Client: Kodak

Agency: Ogilvy& Mather

Writer: Jason Mendes

Art Director: Andrew Wyton

Director: Kevin Thomas

Production: Thomas Thomas Films


Kodak ‘Beautifully Cheap Printing’ By Ogilvy 


Beautiful, pseudo-PSA style ad for Chipotle. Beautifully viral for now, will begin airing in movie theaters in September 2011.

Full video here.

Client: Chipotle Mexican Grill

Agency: In-house

Filmmaker: Johnny Kelly

Song: “The Scientist”, Coldplay cover by Willie Nelson

via my lovely friend Matt


Client: Kiss FM

Agency: Ogilvy & Mather


I love this ads by Ogilvy for Kiss FM.

Source: julienfoulatier

Client: Mercedes-Benz

Advertising Agency: Shalmor Avnon Amichay/Y&R Interactive Tel Aviv, Israel

Chief Creative Director: Gideon Amichay

‏Illustrators: Gil Aviyam, Lena Guberman

Copywriters: Sharon Refael, Oren Meir

‏Account Manager: Mayran Sadeh

Planning Director: Zohar Reznik

via ikeeponhavingthisdream:

genius ad.

Source: cataguimaraes

Ha, this is hilariously brilliant!

Client: Schick Razor Blades

Agency: JWT (New York, NY)

Media: Print Ad

Via stepa:

Advertising Agency: JWT New York